What should you sell in the future? How can you offer more value - but save costs? How do you rethink your offerings? How can you survive globalised competition and pressure from the ongoing credit crunch?
Increasingly, services have become the battleground for competition. In the future, the ability to find new – or redefine – services will be key to business and public survival.
We have invited clients and colleagues from Spain, Norway and Germany to share international experiences with service innovation. You will be introduced to concrete examples, tips, and the potential of different approaches.
Afterwards, there are plenty of networking opportunities and tapas and wine.
Join us on Thursday 27th October 2011!
Designit Copenhagen
Bygmestervej 55, 2400 NV
15:45 – 17:30 Seminar
17:30 Tapas & wine
Don’t miss this event! Sign up now and make sure you get a seat. We look forward to welcoming you at Designit. Email event@designit.com and secure your place.
Programme
15:45 Registration
16:00 Welcome
Rikke Bastholm, Senior Innovation Consultant,
Designit Copenhagen
16:10 Service Innovation … What’s all the fuss?
An introduction to service design and it’s potential as a means for innovation. Kaja Misvær, Innovation manager, Partner Designit Oslo
16:30 Verti and Service Innovation
Learn how Verti - a key insurance player - has employed service innovation to keep the company at the forefront of their sector. Julián Díaz Martín, Business Model Development and Innovation Director
Verti is a new direct sales company specialising in the motor and home segments, which operates solely via the internet and telephone. Verti is a spin-off created by Mapfre, a major European insurance company in Spain and Latin America with a keen focus on innovation to transform the way insurance companies do business.
17:10 Service Design for new business potential
How to work with service innovation in practice. Real case examples of business value through service innovation across multiple sectors. David de Prado, Managing Partner and Charlotte Schoeffler, Service Designer, Designit Madrid
17:30 Tapas & wine
See you there!