Designit has entered into an 18-month collaboration with People of Lava, one of Europe’s fastest growing manufacturers of video and multimedia appliances.

People of Lava is undergoing a comprehensive strategic development, as a result of the recent merger between the two Swedish companies Lava Electronics and Northern Star. The newly formed company wanted a design partner that could deliver and integrate a wide range of strategic design services that would strengthen their brand. On this basis Designit was chosen as sole design partner.

Right now we are shaping a visual identity for People of Lava – a key element in the company’s future brand strategy. Our other tasks include product and packaging design as well as a new corporate website.