If you ever bump into the hard-pedalling ‘Espressoman’ in central Copenhagen — or if he bumps into you (scary thought)  — try his divine espressos or lattes. You won’t be disappointed. Waiting for my coffee and staring at his super-heavyweight espresso-bike, I asked him what would make life easier for a biking barista. I was sure he’d opt for some lightweight gear, but no. Stable weather however, providing temperature stability to his sensible gas-driven espresso machine, was all he needed. A humble wish, but knowing the weather in DK, I guess this would take some help from above. Anyways, 10 out of 10 for the coffee. And the same for the enterprising set-up which provided me with a true service value moment.

I saw this on the way to work this morning in central Copenhagen. It’s well-intentioned service design but it simply doesn’t work! Ironically the green recycling bin doesn’t solve the problem; it’s just a quick fix.

Instead, lets adapt solutions to human behaviour. If we apply persuasive design that encourages people to act in a more sustainable way – not to dump their newspaper in the recycling bin after a two-minute read but to leave it in a designated pile for reuse – we will achieve much more. After all, reusing is more sustainable than recycling.

How’s that for morning philosophy!

Whatever you design be prepared for surprises. Everything will be used in ways you never imagined. Here’s the proof, spotted in a Shanghai cab! The creative cab driver found this interior detail in his car useful for keeping his stash of favourite toothpicks at hand. I admire this guy for his creativity and sense of personalisation.