The art of over-innovating washroom services

“What am I supposed to do with this thing?,” I asked myself while washing my hands and staring at a Hygiene Monitor. Apparently it is there to improve the airport toilet experience. I couldn’t help smiling, expecting some kind of service value moment to happen. But it just sat there…counting the minutes until next cleaning round. A lot of gear and very little substance. Over-designed and over-conceptualised? Mistake or innovation? You decide. Anyhow, I’d swop this monitor thing with a an organic wall, a SANIFAIR solution or simply maximise customer experience at security checkpoints instead.