Governmental health care communication can be boring, finger-wagging and just a bit too lecturing. The result is that we don’t listen! So how do you get in touch with huge part of your target audience, engage them to listen and help spreading your message at viral speed? Here is a good example – it’s fun, entertaining, and works on your iPhone, too!  Click below to get the first (and fun) part. But you only get the full message by going to Computertan.com to get the sad end of the story. Anyway, if  you think you’re just a click away from getting the perfect tan online (like an unnamed colleague of mine here at the Copenhagen office did) you’ll be surprised.

Tired of getting out to refuel? Tired of getting hands and shoes ‘dieseled’ every time? Here is the solution. Automatic refuelling! It might be your most unrealised need.

The retailer will be happy as well. According to Fuelmatics, Easy-Fill® doubles customers per hour, increases their loyalty and rocket sales in shop! The latter is quite amazing as most auto-refuellers stay in their cars and never make it to the shop. Must be some new kind of remote shopping.

Anyway, I’m an automation geek and just I’m longing to do that drive-through fill up!

I’ve just had a meeting with a business man from Asia, who is about to launch an online service that allows design project owners to crowdsource on even complicated design projects. Three months ago I had a similar meeting with a Dutch guy, also about to launch a crowdsourcing tool.

This momentum just confirms my belief that crowdsourcing is a key design tool of the future. Why? It allows thousands of brains to chip into the development process, making the creative process quicker and more expansive.

My bet it’s not a stand-alone solution. Creative processes require considerable and careful management. But with a little culture change and enough contributors and users on board, I do believe that crowdsourcing is a key way forward for creative development.

Call it the democratisation of design – even non-designers can point and click their way to ingenious solutions with a crowdsourcing tool. Time to retire, I guess.

This sums up all the don’ts of urban waste management:

1) Find a suitable space – preferably a SLOAP
2) Take a standard paper recycling bin
3) Add a red, inventive flap and sign combo reading: ‘No Paper – Batteries – Iron – Metal – Electronics’ 
4) Dump the redesigned bin and other waste bins in the SLOAP to create a true downtown dump yard
5) Expect citizens to take this service seriously and back you up

If done properly, the space will look so trashy that even graffittists will stay away.

“What am I supposed to do with this thing?,” I asked myself while washing my hands and staring at a Hygiene Monitor. Apparently it is there to improve the airport toilet experience. I couldn’t help smiling, expecting some kind of service value moment to happen. But it just sat there…counting the minutes until next cleaning round. A lot of gear and very little substance. Over-designed and over-conceptualised? Mistake or innovation? You decide. Anyhow, I’d swop this monitor thing with a an organic wall, a SANIFAIR solution or simply maximise customer experience at security checkpoints instead.

Know road heating? That stuff has been around for about 30 years without really taking off. Bum heating in urban spaces will definitely make it big. This massive, concrete bench with built-in bum heating and internet access, and a halo found downtown Umeå, Sweden documents this trend. I guess the purpose is to get a couple of people out on the streets when it is minus 20°C and dark at 3PM. Cool thing but someone told me that each bench consumes the same amount of energy as a family home. You might want erect a wind mill beside it to get heated in a sustainable way.